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                      Media Kit
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                      |   The first introduction 
        of New Age Diamonds to the worldwide market brought numerous contacts 
        and attracted a great interest to the company. New Age Diamonds took a 
        decision to increase its production copasities to accommodate the new 
        requests and to start new perspective cooperation with large Western companies. 
         
         
        Russia (New Age Diamonds) August 17, 2005 -- Due to a large number of 
        requests from wholesalers, retailers and jewelers that New Age Diamonds 
        had received since its first entry to the international market, company 
        has decided to expand production in all categories. Market demand brings 
        some new ideas and accents. In colors – it will be all tints of orange 
        (from light yellow to vivid canary. When it comes to the weight range, 
        there is quite a strong interest in diamonds from 1/4 ct to 1+ ct.  
         
        New Age Diamonds is determined to increase the volume of production by 
        bringing some new equipment into operation. In order to improve cooperation 
        with dealers and representatives, the company management is considering 
        a possibility of organizing some affiliates on territories close to prospective 
        customers. Currently, New Age Diamonds is choosing some reliable and serious 
        partners from already existing and interested in that kind of collaboration 
        companies. Each of these new branches might be specialized in one specific 
        category such as new colors or bigger sizes. Recent experience of New 
        Age Diamonds on the world market shows an ultimate economical effectiveness 
        of such strategy.  
         
        Mr. Shulepov, President of New Age Diamonds, said: 
        "We are planning to undertake the following steps:  
        - to launch some new capacities in the beginning of year 2006  
        - to have intensive advertising, promotional and marketing campaigns to 
        support the brand  
        - to increase the monthly volume productions  
        - to pay a special attention to the most prospective product categories 
        such as developing of new tints of pink (from light to deep red), diamonds 
        of 2+cts  
        - to cut rare shapes for modern designs".  
         
        Such promising perspectives make New Age Diamonds ready to have a business 
        dialog with potential investors in order to find a respectable and stable 
        partner for prosperous future. Mr. Shulepov is currently negotiating with 
        some North American and European companies that expressed their interest 
        in such cooperation. Many years of experience and reliable scientific 
        background definitely gives a decided advantage to overcome all expanding-related 
        problems in short terms.  
         
         
        About New Age Diamonds 
         
        New Age Diamonds is a new trademark on the diamond market but the manufacture 
        itself, a pioneer in the field of diamond creation, has many years of 
        scientific research behind. This Russian company produces synthetic with 
        HPHT method and now is bringing to the market fancy colored cultured diamonds 
        of 3 colors, clarity from I to VVS. Constant innovation of technology 
        and collecting priceless experience is the strategy that makes for the 
        improvement of quality and increasing the size of grown stones.  
         
        For more information: www.newagediamonds.com 
      
      
         
        
  
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